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☆ Airbnb’s Icons allow you to drift off in the ‘Up’ house or rest in Prince’s ‘Purple Rain’ mansion
▼ + stars: | 2024-05-01 | by ( Lisa Respers France | ) edition.cnn.com time to read: +4 min

CNN —If you have ever wanted to dream in the balloon-lifted “Up” house, party with Kevin Hart or jam with Doja Cat, Airbnb has just the thing. With Icons, we’ve created the most extraordinary experiences on Earth.”Here are some of the entertainment-focused Icons announced so far:An actual photo of the Airbnb house recreated to look like the home in the Disney/Pixar movie "Up" -- both the interior and exterior. Ryan LowryDrift off in the “Up”house - “Sleep inside one of Disney and Pixar’s most iconic homes – and yes, it floats. You’ll enjoy an unforgettable living room performance from the Grammy-winning artist, including her favorite songs and tracks from her latest album.”"Purple Rain" House - AirBnb Icons Eric OgdenStay in Prince’s “Purple Rain” house - “Prince purchased the Minneapolis, Minnesota home featured in the legendary film ‘Purple Rain,’ but it’s never been available to the public until now. Explore the home and go crazy for rare and special tracks from Prince’s world in an exclusive studio session.

Persons: Kevin Hart, Airbnb, Brian Chesky, we’ve, Ryan Lowry, ”, You’ll, Kevin, Doja, Eric Ogden, “ Prince, it’s, Khaby, Holly Andres Step, Marvel, you’re, Joy, Janhvi Kapoor Organizations: CNN, Wednesday, Disney Locations: Abiquiu , New Mexico, Minneapolis , Minnesota, Milan, Italy, Westchester , New York, Paris

☆ Black creators were instrumental in building TikTok. Now they fear they'll be hit the hardest by a ban.
▼ + stars: | 2024-05-01 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +10 min

But largely, TikTok is a place Black creators found where they could thrive and reach new audiences and customers for their growing businesses. It wasn't that the content wasn't good, Ford said, it was that Instagram "just wasn't a place for Black creators, minority creators, to excel." Some Black creators suspected their Black Lives Matter content was suppressed in 2020 after George Floyd's death ignited a wave of protests. AdvertisementBlack TikTokers have also expressed an "undertone of anti-Blackness" in the platform's algorithm, where white creators benefited from the trends started by Black creators. AdvertisementThis is disheartening, Black creators told BI, because so many top trends and ideas come from their community.

Persons: —, Joe Biden, TikTok, Tenyse Williams, It's, Funmi Ford, Ford, Nya, I've, Étienne, Keith Lee, entrepreneurialism, Kahlil Dumas, Dumas, George Floyd's, Jalaiah Harmon, Black TikTokers, Williams, Imani Bashir, Bashir, We're, isn't Organizations: Service, Senate, Business, Consulting, University of Central, Columbia University, George Washington University, Pew Research Center, An, Free, Black, New York Times, Forbes, YouTube, BI Locations: University of Central Florida, Instagram, An Oxford, Atlanta

☆ 3 takeaways from new data on how much money creators are making in 2024, including why affiliate marketing is having a 'glow up'
▼ + stars: | 2024-04-11 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +5 min

Creators' earnings are still on the rise, but the ways in which they make money are changing. New data from market-research firm eMarketer, Business Insider's sister company, forecasts that creator revenue from social media will rise by 16.5% year over year to $13.7 billion in 2024. While brand partnerships remain the primary income source for creators, affiliate marketing is getting a "glow up" this year thanks to platforms like TikTok and YouTube, according to research-analyst Jasmine Enberg. A creator usually has several income streams, from brand partnerships to affiliate marketing to launching courses. Affiliate marketing is also popular on Instagram and YouTube, with the latter doubling down recently with its own affiliate-marketing program .

Persons: Jasmine Enberg, it's, Enberg, Janesha Moore, Moore Organizations: YouTube, Business, US

"I'm thinking about marketing myself as a TikTok Shop creator," Jayy told BI in July. Outside its in-house team, TikTok also deputizes official third-party TikTok Shop agency partners to work with creators and merchants on e-commerce strategies. And the company offers advice to all affiliate creators on its website via its TikTok Shop Academy. Someone who is not popular or famous going on TikTok Shop and offering products, or someone who is very popular and famous now getting products?" "I think the shortest path to more volume through TikTok Shop is really that second group."

Persons: D'Amelio, TikTok, Remy Beaumont, it's, Joy Mangano, Beaumont, playbook, Rick Watson, Sharon Jayy, Jayy, Watson Organizations: Business, Shop, Z Media, intel, Training, RMW Commerce Consulting, TikTok Shop, Shop Academy Locations: London, China, Douyin, TikTok's Culver

☆ 86-year-old Anthony Hopkins — yes, Hannibal Lecter — has the most wholesome TikTok account on the internet
▼ + stars: | 2024-01-18 | by ( Amanda Goh | ) www.businessinsider.com time to read: +3 min

download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewAnthony Hopkins may be seared into our minds as Hannibal Lector from "The Silence of the Lambs," but he's just a cheery, 86-year-old man making wholesome videos on TikTok. Sunday vibe," Hopkins writes in his caption, accompanied by pizza and pasta emojis. There's something beautiful and melancholic about the light here at this time of year," Hopkins writes in his caption. Despite the zealous response to his videos, Hopkins admits to People he's "slightly reluctant" to film those videos whenever he's asked to.

Persons: —, Anthony Hopkins, Hannibal, he's, Charlie D'Amelio, chopsticks, Stella Arroyave, @anthonyhopkins Organizations: Service, Lambs, Business Locations: Santa Claus

☆ Ronaldo streets ahead of Instagram influencers in annual ranking
▼ + stars: | 2023-08-10 | by ( ) www.reuters.com time to read: +2 min

The list, compiled by Instagram scheduling tool Hopper HQ, is based on internal and publicly available data on how much each user can charge for a post on Instagram and YouTube. The Portugal forward brings in a massive $3.23 million per Instagram post, according to Hopper HQ, as he nears 600 million followers on the social media platform. "It's still shocking to me that the annual money made on the platform increases every year," Mike Bandar, co-founder of Hopper HQ, said. The highest earning influencer on Instagram, TikTok star Khaby Lame, is number 40 on the list. Ronaldo earns almost 10 times the amount Lame brings in for his Instagram posts.

Persons: Cristiano Ronaldo, Ballon, Ronaldo, Rich, Hopper, Ronaldo's, Lionel Messi, Selena Gomez, Kylie Jenner, Dwayne, Johnson, Virat Kohli, Neymar, Paris, Paris St Germain, Kylian Mbappe, Mike Bandar, Messi, Trevor Stynes, Ken Ferris Organizations: Forbes, YouTube, Argentina, Paris St, Hopper, Thomson Locations: Saudi Arabia, Portugal

Insider is recognizing the most influential talent agents and managers for TikTok creators in 2023. In a rush, he asked a friend for talent manager recommendations; Prasuna Cheruku was the answer he got. Talent agents and managers play a critical role in helping creators turn social-media success into sustainable careers in entertainment. For the fourth year, Insider is recognizing the most influential managers and agents who are helping TikTokers build their careers. Here are the 20 most influential TikTok talent-management firms and agencies in North America, listed in alphabetical order:

Persons: Drew, Jeeezy, Jackson, Lil Uzi, Prasuna Cheruku, Cheruku, she's, that's, Danielle Pistotnik, TikTok, Brendan Nahmias, they've, Alix Earle, Mylen Yamamoto Tansingco's, Kensington Organizations: Puma, Talent, WGA, SAG, Management, Hollywood, CAA, United Talent Agency Locations: Jackson, North America

☆ Seeking nominations for top European and UK digital talent-management firms
▼ + stars: | 2023-03-14 | by ( Marta Biino | ) www.businessinsider.com time to read: +1 min

Insider is looking for the top European and UK digital talent-management firms for our inaugural list. Nominees must be firms that were founded in Europe and the UK and serve those markets. For the first time, Insider is compiling a list of some of the top digital talent-management firms from Europe and the UK, to complement our database of influencer managers and agents. We will highlight firms that were founded in Europe and the UK and whose businesses are heavily involved in those markets. The firms we include must provide their roster and have a focus on digital talent management.

☆ The top breakout TikTok stars of each year since 2019 show how the app has evolved over time
▼ + stars: | 2023-03-14 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +3 min

When TikTok first gained popularity, it was known for lip syncing, dancing, and viral challenges. We used data from Famous Birthdays to see the breakout TikTokers each year since 2019. TikTok's first homegrown influencers, like Charli D'Amelio and Addison Rae Easterling, grew in popularity with dancing and lip syncing videos filmed from their childhood bedrooms. It identified Addison Rae Easterling, who now has 88 million TikTok followers, as a breakout creator when she first gained momentum on TikTok, contacting her when she had just 300,000 followers, she told the LA Times. Here were the rising stars on TikTok each year since 2019, according to data from Famous Birthdays:

☆ TikTok's rising stars every year since 2019 show how much the app has changed — and stayed the same
▼ + stars: | 2023-03-10 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +2 min

When TikTok first gained popularity, it was known for lip syncing, dancing, and viral challenges. We used data from Famous Birthdays to see the breakout TikTokers each year since 2019. TikTok's first homegrown influencers, like Charli D'Amelio and Addison Rae Easterling, grew in popularity with dancing and lip syncing videos filmed from their childhood bedrooms. From analyzing searches on its platform, Famous Birthdays is able to identify which creators are rising in real time. Here were the rising stars on TikTok each year since 2019, according to data from Famous Birthdays:

☆ The 2023 Super Bowl Ads Will Feature Booze, Betting and Jesus
▼ + stars: | 2023-02-10 | by ( Megan Graham | Patrick Coffee | ) www.wsj.com time to read: +10 min

The Super Bowl ads on Sunday are poised to promote an unusual mix of alcohol brands, gambling and Jesus. The Super Bowl still regularly draws an audience of around 100 million people, making it TV’s biggest event of the year and advertising’s biggest night. Planters’ Super Bowl ad features comedians mocking Mr. Peanut. The ads are likely to strike a lighter tone than the occasionally somber messages of Super Bowl ads in recent, highly politicized years or the early pandemic, said Anjali S. Bal, an associate professor of marketing at Babson College. Many Super Bowl advertisers have again released their ads well before Super Bowl Sunday to increase their chances of being seen.

YouTube is taking back the reins from TikTok as the official title sponsor of VidCon, the biggest convention for social media creators and their fans. From 2013-2019, YouTube served as the primary partner of VidCon, which veteran YouTubers John and Hank Green created. Many on the featured creators roster, such as Charli D’Amelio and Khaby Lame, got their big breaks on TikTok, not YouTube. “We are thrilled to have them return as the title sponsor to help drive our mission of putting digital culture and its creators center stage. “The unique relationship and trust between YouTube creators, their fans and the digital industry is what sets our platform apart,” Stanford said in the statement.

☆ Nyege Nyege festival: Uganda dance music festival cleared to go ahead
▼ + stars: | 2022-09-07 | by ( Larry Madowo | ) edition.cnn.com time to read: +3 min

The Nyege Nyege festival will now take place next week but under “strict guidelines,” according to Ugandan Prime Minister Robina Nabbanja, quoted in local media reports. “The event (Nyege Nyege) will go on but under strict guidelines. Though ‘nyege nyege’ can be loosely translated to urge in Luganda, the country’s official language, it also means horny in Swahili, which is commonly spoken in the region. But outside the house, she doubled down on her opposition to Nyege Nyege taking place. The charge of “promoting” homosexuality has been leveled against Nyege Nyege before and led to a short-lived cancelation of its last event in 2019.

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